Have You Outgrown Your Area?
The Honest Signs It's Time to Consider a MoveThere's a moment many homeowners experience but rarely…
Stop Checking Zillow - Why Your Home's "Zestimate" …
Think of it this way... If we wouldn't trust WebMD to perform our surgery, why do…
Felton: What It's Really Like To Live Here
This made me question... Do we choose the places we live, or do they choose us?
The Truth About Living In Boulder Creek
Let me set the scene: It's 9:30AM on a Tuesday. I'm sitting at Tree House Cafe…
3 Times I Told A Seller NO
Here's the thing about real estate: the most valuable thing an agent can do isn't always…
Behind The Pricing Curtain
The pricing conversation might be the hardest one we have. But it's also the most important…
How Is Your Home Powered?
I was at a listing appointment recently for a historic home hidden deep in the Santa…
The Pricing Scam Not Enough People Talk About
When did buying a home turn into a casino where the house always wins?Last week, I…
The Santa Cruz County Trade-Off: City Convenience vs. …
At what point does a house stop being just a house and start being a statement…
Why Living in the Santa Cruz Mountains Made …
When did "convenience" become synonymous with "happiness"?
What Nobody Tells You About Moving to California
I couldn't help but wonder... when did "following your dreams" become so complicated?
The 65-Year-Old's Guide to Real Estate Wealth: Why …
Strategic real estate decisions for 65+ homeowners in Santa Cruz County. Expert guidance on maximizing home…