Second Home Investment in California
"We'll rent it out when we're not using it!"Famous last words before financial reality hits.I hear this quite often: "We're thinking about buying a cabin…
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Stop Checking Zillow – Why Your Home’s “Zestimate” Is Probably Wrong
Think of it this way... If we wouldn't trust WebMD to perform our surgery, why do we trust Zillow to price our largest asset?
The Truth About Living In Boulder Creek
Let me set the scene: It's 9:30AM on a Tuesday. I'm sitting at Tree House Cafe in Boulder Creek (yes, we have decent coffee—shocking, I…
Santa Cruz Real Estate: Building Wealth on the Coast
The numbers tell an interesting story. Investment properties here have generated average annual returns of 8.7% over the past decade, combining rental income with appreciation.…
Realtor Secrets They Don’t Tell You
Look, I love this industry. But after over nine years of doing this, I've realized there are some things that just... don't get said out…
Felton: What It’s Really Like To Live Here
This made me question... Do we choose the places we live, or do they choose us?
Luxury Real Estate Confessions: When “Expensive” Becomes “Worth Every Penny”
Once upon a time, I watched a tech executive pay $2.8 million for a Santa Cruz home that needed $200,000 in renovations. The seller had…